The Hottest Beauty Trend Isn't For Women By Donna Monday, Thu Dec 8th
Not too long ago, it used to be that when a woman brought homeher facial scrub, cleanser, and toner, she could be sure thatthe closest her man got to them was reaching over those fancyjars for his can of shaving cream. Not any more. In recent years, men have been secretly dippinginto their wives and girlfriends skin care products and likingthe results that they see. So much so that many companies aredeveloping lines just for men. And men are flocking to these skin care products in droves.Statistics reveal that men in the United States are spendingover $4 billion a year on grooming products.
Skin care for men is growing in popularity among ethnic men aswell. Ethnic
men spend $88 million on products. Thereis no sign of this trend slowing down. One main difference between skin care for men and women is easeof use. While women may be willing to go through several stepsin their beauty regimen, men like their regimen to be quick andeasy. One, two, three and they’re out the door. Keeping it simple doesn’t mean skimping on quality. Men arelooking for high quality skin care products just like theirfemale counterparts. ZIRH is a good example of high qualitymen’s skincare. Most women would agree that men’s is a great way for aman to preserve his good looks, while maintaining his coolmanliness. About the author:Copyright 2005 Donna Monday For more information on male visit:http://www.1-minute-beauty-diva.com/FaceAMansSecret.html |